Bloomreach

Bloomreach is the AI personalization platform that replaces your marketing stack, not just one tool in it. Bloomreach brings email, SMS, mobile push, WhatsApp, web personalization, site search, and product recommendations into a single platform, all powered by Loomi, the AI engine trained on 15+ years of commerce data. The result: one customer view, one AI, every channel.

Unified customer data

Every click, browse, cart, and purchase is stitched into a single real-time customer profile, so there's no need for a separate CDP. Marketing, ecommerce, and CRM teams work from the same live view of every customer.

AI that runs across every channel

Loomi personalizes email, search results, product recommendations, web experiences, SMS, and push from the same intelligence layer. Loomi combines rules-based AI for control and compliance, machine learning for prediction and optimization, and generative AI for content and campaign creation. That means every interaction reflects what each customer is most likely to want next.

Commerce-specific search and discovery

Bloomreach's site search is purpose-built for ecommerce. It understands products, categories, and shopper intent, which helps customers find what they're looking for and helps merchandisers drive revenue.

Enterprise-proven at scale

More than 1,400 brands use Bloomreach, including American Eagle, Sonepar, and Pandora. The platform handles over 250 million searches and more than 100,000 email campaigns every day, and Gartner and Forrester recognize Bloomreach as a Leader.

Built to connect

Bloomreach is MACH-certified and composable. It works with the commerce, delivery, and data platforms brands already use, so technology partners can feed real-time signals straight into personalized customer journeys.

Ingrid and Bloomreach help retailers turn delivery from an operational necessity into a driver of conversion, customer satisfaction, and loyalty.

Ingrid is the delivery intelligence platform that helps retailers design, test, and optimize delivery across the whole customer journey, from checkout and delivery promises to tracking, returns, and exchanges. Ingrid sends Bloomreach real-time delivery signals, checkout context, fulfillment events, and post-purchase milestones. Bloomreach, powered by Loomi, uses those signals to personalize experiences across email, SMS, mobile push, WhatsApp, and web.

Together, brands can:

• Increase conversion before checkout: Combine Ingrid's real-time delivery promises, carrier availability, and free-shipping thresholds with Bloomreach personalization and product recommendations to encourage customers to complete their purchase and add more to their basket.
• Turn delivery communications into revenue: Order confirmations, tracking updates, and delivery notifications are some of the most engaging messages a brand sends. Bloomreach enriches them with personalized recommendations, loyalty content, and next-best actions, all fully on-brand.
• Reduce customer service costs: When Ingrid detects a delay, a delivery exception, or a fulfillment issue, Bloomreach automatically triggers personalized messages on each customer's preferred channel. Proactive updates cut "Where Is My Order?" enquiries and build trust.
• Build loyalty beyond the purchase: Reward preferred delivery behaviors, personalize return journeys, and encourage exchanges instead of refunds.
• Measure and optimize delivery strategy: Test delivery options, shipping thresholds, and checkout messaging with Ingrid while Bloomreach measures the downstream impact on engagement, conversion, and revenue.

Delivery choices, fulfillment events, tracking interactions, and returns data all flow into Bloomreach's unified customer profile. That gives retailers richer segmentation and a complete view of every customer, before, during, and after delivery.